AI is famous for boosting efficiency, but boosting quality? For driving traffic? For performance? For generating leads? You don’t hear as much about these.

Join us for a run through of a comprehensive AI framework for B2B content and lead generation. You'll learn how to use AI to drive impact both at the top and the bottom of the funnel. 
 
After this Masterclass, you'll be able to:

• Write copy that drives recommendations from AI (GEO). 
• Train AI to build a persona that provides deep insights into your buyer.
• Spot gaps on the key pages, fix your funnel and improve lead generation forever after.